Creative Marketing

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SUMMARY


Various creative marketing strategies can be done online, and breaking it down to the fundamental makes it easier to attract and connect with people.

In this episode, we’re going to talk about creative strategies and how it helps us prepare for an entire week on internet marketing. Being creative sets you apart and gives you a distinction in the market.

To make the best use of creative marketing techniques, utilize the different channels you have and maximize your reach.

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KEY TAKEAWAYS


arrow-iconAn important thing about being creative in your marketing is using all the different assets and channels you possibly can.

arrow-iconMake sure to utilize your email lists when marketing.

arrow-iconBreaking the internet marketing down to the fundamentals allows you to get creative in your way on how you want to put your message out to the world.

arrow-iconOne of the fundamentals of internet marketing is to understand your market.

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TRANSCRIPTION: CREATIVE MARKETING


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Kamala Chambers

On this episode, we’re going to be talking about some creative marketing ways you can put out there, and this is going to prep us for an entire week on marketing.

I want to introduce you guys to a fabulous week on internet marketing. We’re going to be hearing from some of the most incredible internet marketers out there this week, and we’re going to do deep dives into specific forms of marketing.

What we want to talk about on this short episode is creative marketing on the internet.

One thing that happens is people learn all of these different ways to put their message out there online, and they learn all these different creative marketing tactics.

Luis Congdon Creative Marketing Thriving Launch Podcast
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Luis Congdon

Creative Marketing – Utilize Email Lists

Some people learn about blogging, and they create a fantastic blog, but they’re not using an email list. They don’t even have a pop-up or an email opt-in. That means that anytime somebody visits your website, you don’t have a way to follow up and stay top of mind, top of heart into continually kind of stay omnipotent, which is very important in today’s market with everybody trying to sell to every single person in every possible way.

We want to talk about email marketing.

Webinar As A Creative Marketing Strategy

How about webinars? Giving free classes, having free online events where you teach but also make a sale and convert people.

A lot of people aren’t doing that, and it’s an incredible way to create an automated education machine that also converts and create sales.

There are other tactics we want to cover.

How do you email? Not just having a box that collects the email, but how do you email, and how do you speak to people through emails to make sales?

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Kamala Chambers

This reminds me of when I went to the Institute for Integrative Nutrition. We learned over a hundred different dietary theories, and every dietary theory had science backing it up, proving that it was the right way to eat.

How Creative Marketing Is Like The Different Dietary Theories

One thing I learned through the process of having a bunch of different ways to eat is that if we can take away all of the fluff and break it down to the fundamentals, there’s something that all of these diets have in common. That is to eat whole foods, eat leafy and dark green vegetables, and drink more water. Most of the diets have that in common.

Being in the creative marketing online world can be the same way where there are all these different things out there and different ways to put your message out to the world. You got social media, emails, webinars, ads, and all these different things that you can do.

Start With The Fundamentals With Creative Marketing

When you break internet marketing down to the fundamentals, you can get creative in your way of expressing how you want to put your message out to the world and how you want to draw in customers.

Some things are fundamental like to understand your market. You’re going to hear that a lot this week from our experts because if you don’t know your market, you’re not going to know how to speak to them.

Kamala Chamabers Creative Marketing Thriving Launch Podcast

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Luis Congdon

Definitely, and we’re going to be covering all the variety of forms or the most important ones because Kamala and I have studied the gamut of marketing online and offline.

One thing we’ve found is that when you study all this stuff, there are certain people and certain methods that will always be mentioned.

Utilizing Certain Creative Marketing Tactics

Just like no matter how many health things you study, at some point, you’re going to realize everybody says that you should eat leafy greens and you should drink water. Similarly, everybody at some point is going to tell you that you should be utilizing these particular tactics, and that’s what we’re going to cover in this week’s creative marketing section training.

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Kamala Chambers

All right, you guys.

Be sure to tune in to the rest of the week. We got some exciting stuff coming up for you.

I just want to leave you with this.

Make sure that you look for the undercurrent this week for what are the things that everyone is repeating.

Undercurrent Of Creative Marketing

We have our training Tuesday where the things people typically talk about is you got to understand your market, you got to be consistent, you got to keep putting your message out there, and you got to go where your audience is.

If you’re operating in that, you can get creative with how you put your message out there. Now, it’s just about finding the platform that works best for you.

Keep thriving everyone.

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